Short Form Process Overview
15-30 second promos completed within 1-2 working days. First I view the full content (episodes, dailies, rough cuts, etc.) and take note of sound bites and shots that grab attention. Next I write a script, keeping in mind the viewing audience, content, and overall promo scope. Then I select music to set the tone and edit the shots together to tell a story. Finally I add sound effects, voice over, and additional sound mixing.
Tools: Final Cut Pro | Avid Media Composer | Pro Tools | After Effects | Photoshop
